What Is Wrong With My Website Content?

Your  Website content may need to be transformed into optimized website content so that it rank better on SE

There is a chance that you already have a website and you, your friends, family and business associates, everyone thinks its great! Nothing really seems wrong per se. But you are not doing well on the search engine. "What is wrong with my website?" Rather what could be wrong with the content, that sounds and is absolutely right! No grammatical errors, words flow well... 

Let me tell you - nothing is wrong with your website content. Grammar is fine and so is the language and web page structure. But what is written on the web page is a generic article. It has not been transformed into SEO content. The person who has written the website content for you may not be trained to do this job. He/she has done what he/she is best at, i.e. designing and structuring the website. She/He has put the contact form and online payment module in place. The pages also have instructions on each page. But all this written content is generic. Nothing again is transformed and optimized keeping the search engine spiders and visitors in mind. This balancing act is performed by an optimized content developer. 

The basic difference between generic website content and optimized website content is that your search engine optimized content has a far better chance of appearing on Google’s first page or say first 30 searches than a web page that has generic content. I keep experimenting with various short and long key phrases to observe how SEO content actually helps me climb up on the first page of Google SE for my chosen keywords and key phrases. Of course I have been trying to choose the most relevant and suitable phrases depending upon the website. I have found that the experiment pays. It helps me strategize better.

Once you decide to replace the generic content with optimized content with right key words, key phrases, fresh tags, you will see the difference. Sometimes within before a fortnight. Depending upon how competitive your chosen key phrases are, it is not impossible to find yourself on the first 5 pages of Google search for these phrases. And with this will increase the traffic to your site.

This position cannot be achieved by simply stuffing your content with your keywords and phrases. Its not as simple as it sounds. ON the contrary this practice can do harm. There is a strategy to use keywords and key phrases. You have to learn to define  titles for your web page,  working on well-meaning headings and anchor text. There are many other facts that you learn through trial and error. And since the internet techniques are ever changing you need to keep up with your reading the right stuff to keep yourself updated. As a website content writer or content developer I spend hours  reading tutorials, tips and strategies as well interacting with other SEO content developers. Therefore I charge the way I do for SEO content development.

Once your content is optimized will you be successful online? No. Optimized content is 50% work that takes to closer to your goal. The remaining half is about how your web pages are structures, how have to done the interlinking of pages, how many other quality site link to your website.